Vibenomics Collaborates with IRI to Measure Sales Lift from Audio Out-of-Home Advertising
New partnership with the global leader in solutions and services for consumer, retail and media companies showed an average 18.8% lift in four blind...
Adverty Releases In-Game Ad SDK on Unity Asset Store
Adverty AB (publ) announces the release of its Unity SDK on Unity Asset Store, providing developers with easy access to its patented ad technology...
Future PLC Launches First-Party Audience Data Platform
Marketers can now easily reach 350 million high-intent users across 130+ digital brands
LONDON and NEW YORK — Future plc, the global platform for specialist media, announces...
National CineMedia and Coinstar Join Forces to Reach Movie Fans Beyond the Big Screen...
CENTENNIAL, Colo. & BELLEVUE, Wash. -- National CineMedia (NCM), the largest cinema advertising network in the U.S., has joined forces with Coinstar® to reach...
Samba TV Announces Real-time Picture Quality Innovation Powered by Artificial Intelligence for Gaming, Movies,...
The Initiative is Supported by Global Brands like Toshiba, Panasonic, Hitachi, JVC and Telefunken
Samba TV, the leading provider of global TV data and audience...
Adverty Is Granted Second Us Patent for in-Game Ad Viewability Technology
Adverty AB (publ) has been granted a second patent by the United States Patent and Trademark Office for its in-game ad viewability technology. The...
Adelphic Accelerates Platform Innovation
Improved QPS Efficiency, Advanced Machine Learning and Enhanced User Interface Address Evolving Needs of Programmatic Media Buyers
IRVINE, Calif. -- Viant®, a people-based advertising software...
USSI Global Makes Strategic Investment with Software Company AdMobilize to Drive Digital Signage Installations...
Miami, FL - AdMobilize, the world’s #1 audience intelligence company powering DOOH networks with real-time, fully-anonymous AI, and USSI Global, a turnkey provider of customized network, broadcast,...
Unruly Launches New Self-Service Tools for CTV and OTT Publishers
Platform UnrulyX CTRL empowers connected TV platforms, media owners and app developers to price, package and sell programmatic, cross-screen inventory and optimize revenue
LONDON – Leading video...
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