Versium Releases Free File Hasher Tool to Ensure Privacy of First-Party Data for Advertisers
Open source tool provides privacy-forward approach to collaborating with partners
REDMOND, Wash. -- As part of its growing open source initiative to equip the development...
DoubleVerify Publisher Suite Launches Authentic Direct Solution, Enabling Massive Reduction in Brand Suitability Violations...
With Authentic Direct, publishers can automatically align with advertiser brand suitability settings on direct campaigns
NEW YORK -- DoubleVerify (“DV”) (NYSE: DV), a leading software platform...
Audacy Adds Veritone Attribute to Deliver Enhanced Campaign Metrics to Its Advertisers
Veritone Attribute enables Audacy to provide advertisers with additional analytics capabilities for campaign planning, performance monitoring and optimization
DENVER -- Veritone, Inc. (NASDAQ: VERI), creator of aiWARE™,...
Point Pickup Selects InMobi Commerce to Power Ad Monetization Across Grocery Partners
Retail Media Solution Will Begin Monetization Across Five Retail Partners, Covering 480 Grocery Stores Nationwide
SAN FRANCISCO -- InMobi Commerce, an innovative advertising technology platform...
Emplifi Integrates Snapchat for Improved Analytics and Marketing Measurement
Brands will be able to use Emplifi’s Social Marketing Cloud to measure and manage organic performance on Snapchat
NEW YORK -- Emplifi, the leading unified...
Terminus Maximizes Ad Spend for Marketers with Less Than 3% Fraud Rate
Terminus’ leading ad solution expands reach, increases targeting and delivers higher return on ad spend during economic downturn
ATLANTA & INDIANAPOLIS -- Terminus, the leading...
Sourcepoint Announces Launch of Solution to Pinpoint Source of Third-Party Scripts That Pose Privacy...
Vendor Trace flags privacy risks and allows customers to understand how personal data flows through the chain of referral
NEW YORK -- Sourcepoint, the data...
eGrowcery and AdAdapted Team Up To Enhance Shopper Engagement for Retailers and Their Suppliers
Partnership will dramatically expand Retail Media growth opportunities for grocers
BLOOMFIELD HILLS, Mich. -- eGrowcery, developer of the leading retail food industry white label eCommerce...
Yieldmo Expands Patent Portfolio to More Than 20 After Securing Recent Patent on its...
With a further dozen pending, Yieldmo’s patents cover omnichannel creative format technology and machine-learning driven inventory curation and scoring, and highlights the unique value...
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