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ValueClick Divisions Continue to Invest in Network Quality

WESTLAKE VILLAGE, Calif. - ValueClick Media and Commission Junction, divisions of global online marketing leader ValueClick, Inc. (Nasdaq: VCLK), have renewed agreements with Cyveillance,...

the Rubicon Project’s Q4 Market Report Finds Shift to Online Spending Drives 34% Increase...

Demand Side Channels Must Innovate and Differentiate In Order to Thrive LOS ANGELES - the Rubicon Project, the Internet advertising infrastructure company, reveals exclusive insight...

PubMatic’s Ad Price Index Reveals Premium Publisher Ad Pricing From Ad Networks Up 111%...

2009 A Major Rebound Year For Publishers As CPMs Surge Past Pre-Recession Numbers PALO ALTO, Calif. - PubMatic (www.PubMatic.com), the pioneer of Ad Revenue Optimization...

Advanced Video Advertising Grows Online and On Next Gen Pay-TV Services, Says In-Stat

SCOTTSDALE, Ariz. - The world of advertising is changing dramatically with shifts in consumer behavior and growing online and pay TV video-on-demand (VOD) services,...

VideoEgg Reaches Profitability

Cost-Per-Engagement Pioneer Achieves 100 Percent YoY Global Sales Growth Fueled by Comprehensive Brand Advertising Offering SAN FRANCISCO - VideoEgg, the engagement ad network, announced that...

PubMatic Extends Leading Publisher Platform for Ad Network Optimization to Include Mobile Advertising

PubMatic Will Increase Ad Revenue Made From Publishers’ Mobile Web Sites and Applications PALO ALTO, Calif. - PubMatic (www.PubMatic.com), the pioneer of Ad Revenue Optimization...

comScore Announces New Service with IRI to Measure Impact of Online Advertising Campaigns on...

Solution Uses IRI's National Consumer Network Panel and will be Integrated into comScore's AdEffxTM Digital Advertising Effectiveness Platform RESTON, VA - comScore (NASDAQ: SCOR), a...

comScore Media Metrix Ranks Top Growing Properties and Site Categories for November 2009

Traffic to Online Retail Sites Surges as Holiday Shopping Season Takes Off; Deal-Seeking Americans Flock to Coupon and Incentive Sites RESTON, VA – comScore, Inc. (NASDAQ:...

MediaCom Selects Mpire’s AdXpose Solution to Help Improve Performance Ads

AdXpose’s Campaign Verification and Optimization Technology Helped MediaCom Optimize Display Ad Campaign for Leading Consumer Electronics Client SEATTLE – Mpire, the market-leading advertising verification and...

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