System1 and ITV Reveal the UK’s Favourite Ads of 2024, Highlighting Creativity that Raised...
LONDON - System1 and ITV have unveiled the UK’s top-performing ads of 2024, ranked by emotional resonance, category distinction, and unique creative elements such as...
Major U.S. MVPDs Announce Alignment on Key Terms for Multiscreen TV Advertising
Comcast Advertising, Cox, DIRECTV Advertising, DISH Media, Optimum Media, Spectrum Reach and Verizon Fios roll out unified terminology guidance together with Ampersand and the...
R2B2 Acquires Caroda, Strengthening Position as a Leading Monetization and AdTech Platform in the...
Prague-based AdTech company R2B2, majority-owned by the private equity fund Genesis Capital Growth, has announced the acquisition of Caroda, a leading video advertising SaaS...
Mediaocean Completes Acquisition of Innovid – Creating the Premier Global Independent, Omnichannel Ad Tech...
Innovid & Flashtalking Unite Under Mediaocean to Give Advertisers More Control, Choice, and Transparency
NEW YORK – Mediaocean today announced the successful completion of its acquisition of Innovid,...
The Trade Desk Appoints Alex Kayyal to Board of Directors
VENTURA, Calif. -- Global advertising technology leader The Trade Desk (Nasdaq: TTD) today announced the appointment of Alex Kayyal to its board of directors.
“Alex’s...
Brightcove Appoints Takayuki Tadokoro As Country Manager of Brightcove Japan
TOKYO -- Brightcove, the world’s most trusted intelligent video engagement company, today announced the appointment of Takayuki Tadokoro as Country Manager of Brightcove Japan.
“Takayuki...
Lemma Phi Free CMS for DOOH Screen Owners
Lemma disrupts the DOOH CMS landscape with Lemma Phi: A Free , AI-powered media discovery solution establishing direct connect to global programmatic demand
By eliminating...
Revving Secures £107M to Combat UK Adtech’s Cash Flow Crisis
Fintech Scale-Up Tackles 120-Day Payment Terms Head-On, Unleashes Industry Growth, Bolsters UK Competitiveness and Fuels £8.6 Billion Economic Impact
London – Revving, an innovative fintech...
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