Ad Metrics

NEW YORK -- Arrivalist announced today that it has partnered with Samsung Ads, the advertising arm of Samsung Electronics and global leader in advanced...

Company Taps Brown’s Extensive Experience as Global Demand for TV Ad Measurement Platform Surges NEW YORK & EDINBURGH, Scotland -- TVSquared, the global leader in...

New research by Unruly finds 100% of digital media agencies and 77% of brands plan to invest more in CTV over next 12 months...

Collaborative Effort Delivers Analytics to Accurately & Effectively Inform Audience Activation NEW YORK -- TVSquared, the global leader in cross-platform TV ad measurement, announced today...

Independent Platform Provides Cookie-Less 1:1 Deterministic Solution to Measure the Effectiveness of Linear, Addressable& OTT/CTV Across Any Device NEW YORK & EDINBURGH – TVSquared announced...

SKAdNetwork Certification Program from Kochava Helps Marketers Make Decisions SANDPOINT, Idaho -- Kochava, the leading real-time data solutions company for omni-channel attribution and measurement, ...

TV Content Reporting Provides Buyers with TV-Like Buying Opportunities and Brings Greater Transparency to CTV NEW YORK & LOS ANGELES -- Magnite (NASDAQ: MGNI), the...

FreeWheel’s AutoScheduler Technology is bringing the best of digital to the best of TV, fully automating NBCU’s linear TV ad scheduling process across all...

Analyzing over 200 billion data points, Pattern89 predicts what imagery, video, colors and copy will perform best for advertisers next year INDIANAPOLIS -- Pattern89, a...