Ad Targeting

TORONTO - AOL Canada is the first publisher in Canada to partner with comScore, Canada’s leading audience measurement service, to offer their new campaign...

The widespread adoption of audience targeting by Madison Avenue has prompted the Federal Trade Commission to call for more oversight of the industry through...

SAN MATEO, Calif. - Aggregate Knowledge, a leading SaaS (Software as a Service) audience and campaign analytics company, announced that it has been included...

NEW YORK - Nielsen, a global information and measurement company, and Kantar Media, a unit of Kantar, a leading information, insight and consultancy group...

Silicon Valley Gaming Entrepreneur to Help Drive Growth AUSTIN, Texas - Greg Richardson, a leading Silicon Valley investor and entrepreneur, has joined the Advisory Board...

SANTA MONICA, Calif. –Adconion Direct (www.adconiondirect.com), the standalone performance solutions business unit of Adconion Media Group, announced it will use TRUSTe’s OBA compliance platform...

-Becomes First Video Company to Implement Advertising Option Icon in In-Stream Video Ad Units -Creates new standard for the advertising industry in which all interested...

Seely brings deep expertise in analytics and strategic thinking to online marketing leader NEW YORK - Online targeting platform leader , www.xplusone.com, announced that Bill...