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Feedvisor Announces Full-Funnel Advertising Optimization and Intelligence Platform for Amazon and E-Marketplaces

AI-driven platform shows brands and retailers the true impact of Amazon Advertising on the operational performance of product catalogs, empowering them to optimize strategy...
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Unidad Editorial Selects Triton Digital to Power Their Streaming Audio and Podcast Strategy

MADRID -- Triton Digital®, the global technology and services leader to the digital audio and podcast industry, announced today that Unidad Editorial, the leading media...

Flyshot Launches Privacy-Preserving Deterministic Conversion Attribution for iOS 14

The user acquisition solution can generate and attribute deterministic Revenue KPIs in real-time, including Return on Ad Spend (ROAS), while lengthening attribution windows up...
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CommScope Deploys Video Advertising Solutions Across a4’s Video Footprint

CommScope’s Emmy® Award-winning Video Advertising Portfolio enables targeted advertising to a4’s existing set-top box and next-generation IP video infrastructure HICKORY, N.C. -- CommScope announced today...
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Brand Metrics Partners with Ciaopeople to Enable the Italian Publisher’s Brand Lift Measurement Strategy

The publishing group became the first in Italy to offer its customers continuous measurement of the impact of media campaigns on brands. London, UK: Swedish...

Affise Launches New Attribution Chain Technology to Measure Advertising Results

VILNIUS, Lithuania -- Affise launched a new type of attribution chain technology to measure mobile advertising attribution without the previously required user device identifier...

White Bullet Partners with Peer39 to Help Defund Online Piracy

Leading IP protection company White Bullet to enable advertisers to enjoy cutting-edge contextual targeting whilst continuing to deliver brand safe solution London, UK: Cybersecurity and...

VIZIO and Verizon Media Announce Strategic Partnership to Advance Connected TV, Omnichannel Advertising

Leading smart TV manufacturer with viewership data from 18M opted-in TVs and media & tech powerhouse with 200B daily cross-screen signals align to deliver...
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SpotX Integrates TVSquared for Transparent, Real-Time, Global CTV Measurement and Attribution

Partnership Will Shape CTV Advertising Across North America, Europe & Latin America NEW YORK -- TVSquared has been onboarded by SpotX, the leading global video advertising platform,...

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