Ads Taxonomy

BOSTON, June 16 /PRNewswire/ -- Visible Measures, the independent third-party measurement firm for Internet video publishers and advertisers, today announced the availability of VisibleCampaign(TM),...

Following Yahoo partnering with Google, it has emerged that Microsoft has partnered with YuMe for the very same reason: distributing and monetizing unsold inventory....

Rich Media Network Recognized for Continued Growth and Advertising Innovation SAN FRANCISCO – June 23, 2008 – VideoEgg, the rich media ad network for guaranteed...

Shame on me. I promised not to do it again but I gave in and succumbed to trying yet another ad network for the...

Aegis Group made a short announcement that they acquired Bluestreak, a small but innovative ad serving platform, thus entering the ad serving business. The move...

In 2005, spending on in-game advertising was USD$56 million, and this figure is estimated to grow to $1.8 billion by 2010 according to Massive...

By offering one of the industry’s highest CPM rates for Bebo and Facebook applications, Platform-A signals its commitment to social network advertising New York, NY...

New York, New York (June 30, 2008)—Eyeblaster, home of the world’s most innovative integrated digital marketing solutions has been selected by global advertising agency...

Interesting presentation from Google product managers on trends, benefits and strategies of online video advertising.