Tremor Video Develops Ad Choices Icon For In-stream Video, Enabling Consumer Choice
-Becomes First Video Company to Implement Advertising Option Icon in In-Stream Video Ad Units
-Creates new standard for the advertising industry in which all interested...
AdoTube’s Format Index Finds That Almost Half of Viewers Will Choose to Watch the...
The Polite Pre-Roll®, which lets viewers choose whether or not to watch an ad, had a View-Through Rate of nearly 45% in Q1
View the...
Tremor Media Creates New Detroit Role for Kristina Wines in Detroit
Company’s New Automotive Category Development Manager Managed More than 250 Accounts During Eight Years at J.D. Power
NEW YORK - Tremor Media, the largest independent...
Undertone Partners with Innovid for High Impact Video Advertising Solution
Digital Media Leaders Team Up to Transform Static Pre-Roll into High Impact Engagement Vehicle
NEW YORK - Undertone, which delivers quality display, high impact and...
Collective Acquires UK Video Network Web TV Enterprise
Integration Expected to Speed Shift of Broadcast Ad Revenue to Online Video
NEW YORK - Collective, a full service provider of media and technology solutions...
AdoTube In-Video Format Index Shows That Banner-Like Ads Placed in the Video Stream Are...
New advertisers such as CPG, Fashion, Travel, and Finance made a concerted push after the growing and broadening online video audience in 2010
Full Adotube...
Collective Acquires Video Ad Platform Oggifinogi
Becomes First to Provide Advertisers with Unified Audience Metrics for In-Banner and In-Stream Video
NEW YORK - Collective, a full service provider of media and...
YuMe 2010 Video Advertising Report Shows Pre-roll Continues to Dominate
Completion Rates for Women near 75% while Consumer Packaged Goods Takes First Place as the Top Spender at 32% in 2010
REDWOOD CITY, Calif. -...
Tremor Media Acquires Transpera Mobile Video Advertising Platform and Network
Deal Enables Brand Advertisers to Reach Viewers at Scale across Multiple Platforms
NEW YORK - Tremor Media announced its acquisition of San Francisco-based Transpera, the...
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