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IAB Announces the Release of “VAST,” a Digital Video Ad Serving Template, for Public...

Great news for publishers with video inventory, at last! The IAB jumpstarted discussions around standardizing communication protocols between video players and servers - I...

Paramount Pictures and Massive Launch First Branded Scavenger Hunt in Ubisoft’s “Tom Clancy’s Rainbow...

In-game scavenger hunt promotes upcoming movie “Tropic Thunder” with interactive experience that engages and rewards gamers. NEW YORK — Aug. 5, 2008 — Massive Inc.,...

Widgetbox Announces In-Widget Advertising Solution

Ads Are Seamlessly Inserted into Sponsored Content Widgets and Broadcast to the Widgetbox Network; Forbes.com First to Use New Solution Forbes.com New Content Widgets Sponsored...

Gigya to Discuss Increasing Adoption and Effectiveness of Widget Advertising Among Brand Advertisers

Executives Speaking at Multiple Summer Events on the Creative Executions, Distribution Methodologies and Analytic Approaches Working for Advertisers in Social Media Palo Alto, CA –...

DoubleClick Launches Widget Advertising Through Rich Media

Widget Ads Provide Media and Creative Agencies with Virality, Content Delivery and Consumer Behavior Metrics New York, March 17, 2007 - DoubleClick Inc, a premier...

Kickapps and Clearspring Partner to Accelerate Widget Creation, Distribution and Advertising

Companies Collaborate on Advancing KickApps' WidgeADTM Format and Clearspring's Widget Ad Network New York and Mc Lean, VA, June 10, 2008 — KickApps (www.kickapps.com), the...

Kontera Hybrid Delivers Relevant In-Text Links to Publishers

Innovative Hybrid In-Text offering integrates contextually relevant information – including videos, articles and images, taken from the publisher’s website – alongside relevant rich media...

Yahoo!, Fiat and Chrysler LLC Win EU Vibrant Awards for In-Text and Contextual Video...

LONDON, June 6, 2008 - Vibrant Media, the world leader in video and contextual advertising, presented its first Vibrant Awards last night in London,...

Worldwide In-Text Leader Vibrant Media Expands in London; Top Talent in Sales and Publishing...

LONDON, July 24, 2008 — (BUSINESS WIRE) — Vibrant Media, the world leader in contextual advertising, has announced the expansion of its London office...

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