Impact to Host Partnerships Experience 2021 to Educate Marketers on the Growing Partnerships Industry
The four-week complimentary virtual event will gather brands, publishers, and influencers to discuss how to optimise partnerships
London, UK — Impact, the global leader in...
Covatic Joins as Member of IAB UK as It Readies Itself for Further Growth
Covatic, a Techstars backed company, has joined industry association, the IAB UK, as it develops its future-facing product offer
London, UK: Covatic, a fast-growing technology...
TEGNA Unveils New Automotive and Tourism Attribution Capabilities, National VERIFY Brand and Sports Streaming...
TEGNA’s NewFronts Presentation Showcases Power of Local Media for Reaching Audiences at Scale in Trusted, Brand-Safe Environment
TYSONS, Va. -- TEGNA Inc. (NYSE: TGNA) is...
VIZIO and Verizon Media Announce Strategic Partnership to Advance Connected TV, Omnichannel Advertising
Leading smart TV manufacturer with viewership data from 18M opted-in TVs and media & tech powerhouse with 200B daily cross-screen signals align to deliver...
Sports Related Spending to Soar This Summer as Pre-Pandemic Life Resumes
New insights from eBay Ads UK reveal the potential for brands to engage with an excited but nervous nation as sports events get back...
Blis Extends Global Commercial Footprint in Asia and North America
Blis enters Japanese market and strengthens presence in Asia and North America through reseller partnerships
LONDON: As part of its global expansion, Blis, the leading privacy-first location-powered...
Cavai and Xaxis Partner to Deliver Interactive, Conversational Ads at Scale Through Xaxis Creative...
Cavai to collaborate with Xaxis, bolstering the company’s ability to execute creative, conversational formats at scale
London, UK: Cavai, the leading conversational advertising cloud, today...
Nearly $1 Billion of Global Programmatic Budget Spend on Unsafe Content
Study by 4D and Factmata reveals 5% of programmatic spend still ends up in unsuitable brand environments.
While brand safety and suitability have fast become...
Xandr and IAB Europe Release Guide on Curated Marketplaces
Building efficient programmatic supply solutions with curated marketplaces
LONDON – Xandr, AT&T’s advanced advertising company, in partnership with the IAB Europe, today released an industry report...
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