Media Buying

According to programmatic tech leader Taptica, users exposed to in-app native ads are also spending five times more compared to standard banner ads SAN FRANCISCO...

Mobile marketing leader further expands leadership team with appointment of Jim Mongillo as SVP of Global Sales San Francisco, CA – Swrve, the leader in...

London, UK - StickyADS.tv, the leading European programmatic video supply-side platform (SSP) for premium digital media publishers, today announced the appointment of Greg Carroll...

Marketers can quickly access accurate and powerful attribution via a media-neutral source   New York, NY - Sizmek (NASDAQ: SZMK), the open ad management company for...

TEL AVIV, Israel & SAN FRANCISCO - Perion Network Ltd. (NASDAQ: PERI) announced the launch of GrowMobile Self-Serve, the world’s first cross-network, self-serve mobile...

Users can create and run digital campaigns that improve over time with a fully automated software platform NEW YORK - AppNexus Summit -- Adgorithms Inc.,...

NEW YORK-- Answers Corporation, owner and operator of top-10 Internet property Answers.com and a premier provider of cloud-based customer experience solutions, has appointed Toby...

AOL, Microsoft, Yahoo & Yieldex Created Initial OpenDirect Technical Specification for Programmatic Premium Sales, Providing Spec to IAB for Wider Industry Adoption NEW YORK -...

Dual Acquisitions Consolidate Automated Guaranteed Market and Accelerate Direct Order Automation with First and Only “Full-Stack” Direct Orders Solution for  Display, Mobile and Video...