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New IAB and Bain & Company Study Poses New Organizing Model for Online Publishers

700 Marketers say they require “Triple-Play Services” from Online Media Companies NEW YORK - Interactive sales teams with category and relationship expertise, services that provide...

Online Publishers Can Now Offer Self-Service Display Ad Buying With New PageGage Direct From...

Advertisers Can Place Orders Online Directly At Any Time, From Anywhere WOODLAND HILLS, Calif. - FatTail, the leader in online ad optimization software, announced the...

Leading Ad Exchange Innovator MediaMath Splits Platform and Services Offerings into Two Centers of...

Digital Media Experts Hire Industry Veteran Tony Katsur, Formerly of Travel Ad Network, Heavy Inc., and DoubleClick, to Lead Platform Unit NEW YORK - MediaMath,...

TRA Unveils the Media TRAnalytics ‘Optimizer’ to Further Improve Advertising Accountability and ROI on...

Web-Based Solution Recommends TV Campaigns Based on Matching of The Advertising Households Receive With Products They Actually Buy TRA Continues its Innovation by Becoming the...

comScore Plan Metrix Mobile Now Available for Media Planning and Analysis on Mobile Devices

New Service Provides Attitudinal and Behavioral Insights into Mobile Consumers RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, announced...

Ad Revenue 2009, Oct 8th In NYC, To Address New Monetization Strategies for Online...

Expanded Lineup of Top Tier Speakers And The Ad Revenue Conference Report Will Address Cutting Edge Practices To Increase Publisher Revenue And Protect Their...

VideoEgg Delivers Free Rich Media Advertising Across Entire Online Buy with VideoEgg ToGo

Brand Advertisers Can Now Take AdFrames’ Enhanced Creative Capabilities Anywhere on the Web SAN FRANCISCO - To save advertisers money, VideoEgg, the rich media ad...

MediaWhiz Ranks 28th In comScore July 2009 U.S. Report Of Top 30 Ad Networks

Leading Performance Marketing Company Records 31 Percent Penetration Of Total U.S. Internet User Population, Reaching 60 Million People NEW YORK - MediaWhiz (www.mediawhiz.com), a leading...

OpenTV’s Advertising Campaign Management Technology Launches with Suddenlink

Company Continues to Grow US Footprint of OpenTV EclipsePlus™ by Managing All Central and Western US Local Ad Sales Operations for Suddenlink Media SAN FRANCISCO...

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