Programmatic Buying

CPXi's Programmatic Marketplace Division Unveils 'Biddr' to Maximize Publishers' Monetization Efforts NEW YORK, NY - bRealTime, the preferred programmatic marketplace that connects the highest quality...

Company doubles revenue and triples profits in two years Net revenue of $140 million Positive net income 40% organic year-over-year growth 100% year-over-year mobile revenue growth Added 250 publisher...

New York – MediaMath announced the launch of Helix™, a new business unit offering proprietary data to customers. Helix will commercialize the large scale...

NEW YORK - Xaxis, the world’s largest programmatic media and audience platform, announced the promotion of Nicolle Pangis to serve as global chief operating...

Most Recently With DISH Network, Shears Built First RTB Offering for Television LOS ANGELES, CA - The Trade Desk, Inc., a leading demand-side platform in global...

Munich: PubMatic, the marketing automation software company for publishers, announced it has been selected by G + J e|MS, one of the largest media marketers...

Partnership Provides Access to Premium Online and Mobile Audio Inventory Programmatically through a2x BUENOS AIRES, Argentina - Audio.Ad, the premier digital audio advertising company in...

NEW YORK - The Television Bureau of Advertising (TVB), in collaboration with a Pearl TV-led working group, is providing open access to version 1.0...

Integration Makes Zynga’s Direct Inventory Available to Marketers Via Automated Guaranteed Buying for the First Time LOS ANGELES & SAN FRANCISCO - Rubicon Project (NYSE:...