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Tablet and Mobile Marketing in Front Seat with Strong Growth and High Engagement

Q1 2013 Digital Marketing Report by IgnitionOne highlights growth and trends in digital marketing NEW YORK – Research by IgnitionOne, the global leader in SaaS-based...

ViMAP Realizes 150 Percent Bottom Line Increase with MassiveImpact’s Freemium Exchange for Publishers

Dramatic Increase Driven by Elimination of Ad Serving Commission Fees and New Platform’s Unique Mobile Ad Serving Technique TEL AVIV, Israel - MassiveImpact, a leader in...

Adblock Plus Reports Removal from Google Play Store; Android Customers Forced to Watch Ads

COLOGNE, Germany - Adblock Plus reported that Google has removed all ad blocking apps for Android, including Adblock Plus, from the Google Play Store. Adblock Plus claims...

I.T Is On! – noisycrayons Deploys Socially-Integrated Mobile Marketing Campaign for I.T Show 2013

Singapore - Singapore - Following the successful pre-event campaign of I.T Show 2013, 'I.T Is On!', a sequel event-day campaign for the same convention, was deployed by...

WhatRunsWhere Launches First In-App Ad Tracking Service

Android Data Gathering Tool Allows Advertisers to Track What Ads Competitors are Running – and In Which Apps SAN DIEGO - Giving advertisers and agencies the...

New Jumptap MobileSTAT Report Makes Mobile Market Share Predictions and Awards Ad Campaign ‘Oscars’

Samsung Reigns as King of the Droids BOSTON - In its newly released February MobileSTAT, Jumptap, Inc., the leading mobile audience targeting platform, reports on how top mobile...

Jumptap Appoints Brian Cohen as Chief Financial Officer

Former BrightRoll Exec Lewis Rothkopf Appointed SVP of Partnerships, Network Development and Publisher Acquisition BOSTON - Jumptap, Inc., the leading mobile audience targeting platform, announced that...

ITZAT to host Launch Party during SXSW

Austin-based nightlife mobile app to celebrate its ability of helping users discover parties with one of its own AUSTIN, TX - It’s the mobile app...

Providing Critical Measurement to Growing Medium, Nielsen Launches Mobile In-App Ad Resonance Solution

Marketers Can Now Better Understand Ad Effectiveness on Mobile Apps and Across Platforms New York, NY – Nielsen, a global provider of information and insights...

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