Acceptable Ads Exchange Names Scott Schwanbeck CEO
Industry Vet to Helm Leading Ad Blocking Recovery Exchange
Acceptable Ads Exchange (AAX), a leading ad exchange dedicated to recovering revenue lost to ad blockers, has...
Brands’ Approach to Advertising During the Coronavirus Pandemic Has Been a Sight for Sore...
Research shows that consumers are more likely to view advertisements when reading about the coronavirus. Advertisers must leverage this knowledge to kickstart “project rebound”...
Lost and Found: YouGov Survey Finds Large Ecosystem of Consumers Who Use Ad Blockers...
eyeo commissioned YouGov to run a survey; finds users understand that ad filtering keeps free content available on the internet
COLOGNE, Germany & SAN FRANCISCO...
eyeo Takes a Stand Against Circumvention Technologies with New Task-Force
eyeo wants to work with the publishing community to ensure users are served with the best quality of advertisements
eyeo, maker of Adblock Plus and Trusted News,...
eMarketer: Ad Blocking in the UK Begins to Stabilize
More than a fifth of internet users in the UK expected to install an ad blocker this year
London: eMarketer’s latest forecast report - Ad Blocking...
Acceptable Ads Committee Announces New Ad Criteria
Mobile-specific Acceptable Ads criteria now in play.
London - eyeo, makers of Adblock Plus, the #1 most popular browser extension for blocking annoying online advertisements with over...
Opt-In Video Advertising is Preferred Ad Choice for Consumers According to New Nationwide Survey;...
Research from OpenX, the Mobile Marketing Association and MediaMath highlights opportunity to provide consumers a more rewarding advertising experience
LOS ANGELES - OpenX, the world’s...
Adblock Plus Re-Invents Ad-Blocking Future through People-Powered Artificial Intelligence
Adblock Plus launches AI-powered ad detector ‘Sentinel,’ and invites people worldwide to train neural network algorithms to understand what bad ads look like
eyeo, makers...
AOP Audit Reveals Ad Blocking Levels Fall, But Revenue Loss Increases
New statistics from AOP show the percentage of advertising impressions being blocked has fallen, but revenue loss continues to rise for publishers
London, UK: The Association...
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