Ad Blocking

Ad formats rated similarly by 6,000 respondents in the US, Germany and France. Pop-ups, big banners and videos ‘intrusive’; modest banners and search ads...

Research from OpenX, the Mobile Marketing Association and MediaMath highlights opportunity to provide consumers a more rewarding advertising experience LOS ANGELES - OpenX, the world’s...

New Report Outlines Trends Driving Marketers to Adopt More Open Models for Product Development, Consumer Insights and Engagement & Offers Best Practices for Brands New...

COLOGNE, Germany - Adblock Plus, the #1 most popular browser extension for blocking annoying online advertisements, running on more than 100 million active devices,...

Leading digital ad platform adds new capabilities supporting ‘L.E.A.N. Ads’ guidelines to help publishers and agencies deliver lighter, faster-loading ads at scale PALM DESERT, Calif....

Mobile-specific Acceptable Ads criteria now in play. London - eyeo, makers of Adblock Plus, the #1 most popular browser extension for blocking annoying online advertisements with over...

Survey Results Are Accompanied by Insights from 17 Prominent Ad Creatives, Brand Marketers & Publishers on How to Improve Digital Ad Experiences for the...

Up to 57% of users with ad block software opted to receive ads when educated about content compensation, and up to 38% selected to...

Newest Android 6 (Marshmallow) Download to Enable Adblock Plus for Samsung’s Mobile Browser Adblock Plus, the #1 most popular browser extension for blocking annoying online...