Web
Analytics Made Easy - StatCounter

Rubicon Project Steps up Efforts to Further Root out Botnets and Non-Human Traffic

Company Offers Latest Details on Innovative New Tools and Programs That Help Patrol and Protect Its Massive Real-Time Trading Platform For Buying and Selling...

Mobile Bot Traffic on Pace to Waste Nearly A Billion Dollars of Advertising Budgets...

Solve Media Q1 Market Advisory Update Shows Bots Continue to Impact the Effectiveness of Online Advertising Campaigns NEW YORK - Solve Media (www.SolveMedia.com) issued its latest...

DoubleVerify Uncovers Ad Fraud Tied to Copyright Infringement Sites, Costing Online Advertisers $6.8 Million...

New York, NY – DoubleVerify, the worldwide leader in online transparency, accountability and performance measurement has uncovered elaborate advertising Fraud activity on over 1,200...

AdJuggler CEO John Shomaker Explains How the New AdJuggler Release Increases Both Brand Safety...

AdJuggler, a long-time supply-side platform has been quietly expanding it business into intelligent monetization, mobile application support, and mediation across heterogeneous demand sources. John...

Integral Ad Science Announces Industry’s First Pre-Bid Fraud Detection Solution Enabling Brands to Avoid...

Integrations with Partners Include Turn and Over 15 Others NEW YORK, NY - Integral Ad Science, the technology company dedicated to ensuring brand safe and high...

Mobile Bot Traffic on Pace to Waste Nearly A Billion Dollars of Advertising Budgets...

Solve Media Q1 Market Advisory Update Shows Bots Continue to Impact the Effectiveness of Online Advertising Campaigns NEW YORK – Solve Media (www.SolveMedia.com) issued its...

DoubleVerify Receives ABC Certification for BrandShield

Certification recognizes DoubleVerify as a leading protector of brands online New York – DoubleVerify, the worldwide leader in online media measurement, campaign effectiveness and insights,...

Zenovia Digital Exchange Introduces Innovative ‘Velvet Rope’ Technology to Improve Traffic Quality for Display...

Zenovia Digital Exchange (www.zenoviaexchange.com), which launched its next-generation exchange platform for digital display ads earlier this year, today began deployment of patent-pending “Velvet Rope” technology that eliminates poor or potentially fraudulent traffic from entering its marketplace.

AdSafe Media Announces Results of Its Semi-Annual Review of Ad Viewability, Inventory Quality and...

AdSafe Media, the leading global provider of actionable advertising intelligence data for buyers and sellers of digital media, today announced the results of its Q1-Q2, 2012 Semi-Annual Review. The report outlines the current state of ad viewability and the prevalence of content and brand risks, such as ad collision, across verticals and channels. The report is designed to help inform industry-wide initiatives, such as 3MS (Making Measurement Make Sense), while simultaneously bringing more transparency to the digital advertising industry.

To send us your announcement or press release, please see available options at: https://adtechdaily.com/submit-a-story/.

Advertisement

Featured

Advertisement

Sponsored

Advertisement

From our guest authors