Ad Viewability

DoubleVerify IQ Viewability Advanced Product Awarded Continued ABC Certification LONDON – DoubleVerify (DV), the recognised leader in digital quality solutions, announced it has received certification...

Multi-Layered Ad Traffic Verification Combines Bot Busting with Viewability Detection Protected Media, a global provider of digital advertising solutions that increase media quality, announced today...

Analysis Reveals More than Half of User Ad Engagement Starts After 15 Seconds In View NEW YORK - 33Across, a global publisher monetization platform, announced...

DV Expands its Reach to Meet Growing Advertiser Demand for Engagement Metrics on Mobile NEW YORK – DoubleVerify (DV), the recognized leader in digital quality solutions,...

VideoAmp Utilizes Integral Ad Science Data to Achieve Guaranteed Viewability Rates of 80% or Better; VideoAmp Debuts Transparent and Granular Viewability Measurement and Optimization SANTA...

Partnership empowers publishers and advertisers with greater insight into viewability and user engagement metrics, such as swipes, scrolls and 360° tilts NEW YORK - Yieldmo,...

Company Granted MRC Accreditation for Mobile Web and In-App SDK Viewability Measurement, and Continuation of Accreditation for Desktop Display and Video Viewable Impression Measurement,...

Traffic driving formats report on attention and engagement metrics too Brands and media agencies can now access attention and engagement data for all digital ad...

Improves Standard Ad Units With Real-Time Viewability NEW YORK - 33Across, a global publisher monetization platform, launched Real Display Pro™, a fundamentally new way for...