What Does The Updated Timeline For The Privacy Sandbox Mean For Advertising Market Participants?
The below is a statement by Lukasz Wlodarczyk, Private Ads Team Leader and Director of Global Inventory Partnerships, at RTB House - providing his...
Adnami Announces Partnership With Reach plc, With Publisher Set to Leverage Its Unique, Attention-Grabbing...
London, UK: Following recent massive growth, tech company Adnami, which specialises in programmatic, high-impact advertising solutions, has announced a partnership with Reach plc -...
Cognitiv’s Award-Winning Rosé / Not Rosé! Is Back as Cannes Lions Event Goes Digital...
Deep Learning technology powered app uses tech for fun
New York, NY - For the second year in a row, marketers will have to forego...
Zeotap Launches Google Customer Match Integration to Drive Addressability in a Post-Cookie World
New API integration delivers 79% higher CTR and 67% higher CVR than non-audience traffic
Zeotap, the leading Customer Data Platform, has launched a new integration...
Apptopia, Braze, and Skyscanner Release Trends and Predictions for Travel and Hospitality Industry
Global Consumers Getting Ready to Travel Again but Remain Cautious About Vaccinations and Health and Safety Measures
LONDON - Braze, a comprehensive customer engagement platform,...
Covatic Launches A-Type, a Solution to the ID and Privacy Challenge Faced by the...
A-Type is a new approach which places user privacy first and creates rich audience segments for digital advertising without tracking users. It is designed...
RTB House Collaborates with Oracle Moat to Measure and Boost Ad Campaign Performance, Reshaping...
By combining Oracle Moat’s precise measurement models with deep learning-based advertising solutions, RTB House aims to outperform other full-funnel advertising solutions on the market
NEW...
Flyshot Launches Privacy-Preserving Deterministic Conversion Attribution for iOS 14
The user acquisition solution can generate and attribute deterministic Revenue KPIs in real-time, including Return on Ad Spend (ROAS), while lengthening attribution windows up...
Impact to Host Partnerships Experience 2021 to Educate Marketers on the Growing Partnerships Industry
The four-week complimentary virtual event will gather brands, publishers, and influencers to discuss how to optimise partnerships
London, UK — Impact, the global leader in...
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