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Research Identifies Motivations for Consumers 'Layering' Online Interactions INDIANAPOLIS - A new study released by ExactTarget finds nearly 40 percent of consumers turning to Facebook...

New research from 360i reveals striking contrast between consumer and marketer usage of Twitter NEW YORK – 360i, a full-service digital marketing agency, today shared...

Axe Deodorant and Tetra Pak use “Social Mushroom” approach to drive awareness in key demographics, demonstrate ROI- CHICAGO - JB Chicago, a Chicago-based integrated marketing...

Results from a recent “Invoke Live!” study among 300 social networkers show that consumers clearly expect their favorite brands to be social media active...

Brand Executives Say Online Communications a Must in Generating Consumer Loyalty, but Many Question Value of Social Networking SAN DIEGO - Tweeting and Facebooking may...

Powered by Radian6, New Monitoring Solution Allows Marketers to Measure What Consumers are Saying about their Brands across Digital Media RESTON, VA – comScore, Inc....

Newspaper website video surges with 65 percent growth; Facebook on track to be second only to Google for video referral traffic by year’s end Brand...

Tabbed Display Updates Audiences 140 Characters at a Time Palo Alto - AdGent 007, the only global media and technology company to provide both audience...

OneRiot Helps Brands and Media Companies Advertise on Twitter Apps and the Wider Realtime Social Web with Innovative Realtime Social Targeting Network BOULDER, Colo. -...