HOUSTON – AdDogs announces its website, AdDogs.com, is open for business. This revolutionary new advertising technology already has more than 9,000 newspapers, trade publications, magazines and web advertising opportunities available for the Advertiser to create and buy advertising. With an initial focus on 25 states, the media available through AdDogs cover an audience in excess of 180,000,000.
This commercial release marks the culmination of almost three years of technology development and data accumulation. AdDogs is now available to advertisers as a resource to create and place advertising in a streamlined process, eliminating the need to create an ad multiple times for multiple media.
AdDogs is a new patent-pending, on-line service and is the first advertising technology platform designed to use the internet to make the process of finding target markets, choosing media serving those markets, ad creation and ad placement into a seamless integrated process. Rod Proto, CEO said, “The feedback we are getting based on the many ads already placed through the system is that not only is AdDogs a real time saver in terms of building advertisements, placing them, and storing them for future use, but the benefits of using our media search tools have shown AdDogs to be a real aid in spending advertising dollars wisely.”
AdDogs allows an advertiser to create or upload an ad, search geographically and demographically for target audiences, and choose media for placement using flexible search criteria. With the target market defined, the system either guides the advertiser through an ad building process using the experience of seasoned ad agency talent designed into AdDogs, or allows the advertiser to upload a custom advertisement, created specifically to fit a media product for placement through AdDogs. Advertisements created in AdDogs will be automatically resized by the AdDogs technology for insertion in multiple media, each time adjusting the ad to show the advertiser exactly how it will appear in the target media. All ads created and placed through AdDogs will be stored and available to the advertiser for future use.
AdDogs will appeal to both the small Advertiser and to the Corporate Marketing department where AdDogs will be “private labeled” to serve as the internal media creation and placement vehicle. In addition, AdDogs expects the private label platform to be attractive to the Print Industry where incorporation into an existing publication website will allow for the quick adoption of a Build-Your-Own-Ad capability without the normal associated up-front costs.
“The development efforts for this system will be ongoing,” added Mike Patton, Chief Operating Officer, “We have a backlog of concepts to expand system capabilities that will be rolled out continuously. In addition, expansion of our media offerings is a continuous process and we expect to have about 12,000 newspapers, magazines, trade publications, and web products active in AdDogs by the end of the year.”
For further information contact Rod Proto of AdDogs at 832-485-7102 or Dana Kingshill at 832-485-7123. Check out AdDogs at www.addogs.com.
AdDogs® is a registered trademark.
