As Global Ad Spend Falls, GumGum Uses Simplaex’s AI, Rivr, to Make More With...
BERLIN -- GumGum, a contextual ad exchange, has partnered with Simplaex’s Rivr, an AI-powered traffic shaping tool to improve its Supply Side Platform’s (SSP) programmatic...
Adform Joins Both the Network Advertising Initiative and the Digital Advertising Alliance to Further...
Adform continues to uphold high standards, formalizes relationships with leading national self-regulatory organizations in digital advertising
New York -- Adform, the leading independent advertising technology...
Unruly Expands Brand Protection Suite For Advertisers Through Global DoubleVerify Partnership
LONDON -- Video ad tech company Unruly announced it has expanded its brand protection solution through a global partnership with DoubleVerify, a leading software platform for digital media measurement, data...
Baidu’s MediaGo Ad Platform Now Offering Native Placements on MSN
Collaboration Enables Advertisers Around the World to Reach New Customers
SAN FRANCISCO -- Baidu, Inc. (Nasdaq: BIDU) announced that it is providing advertisers direct access...
The Trade Desk Launches Programmatic Partnership with Channel 4
Partnership boosts opportunity for brands while maintaining quality and regulatory standards
London – The Trade Desk has today announced a partnership with leading UK broadcaster Channel 4,...
Index Exchange First Exchange To Expand LiveRamp IdentityLink Globally
New integration enables global marketers to deliver personalized marketing across the open web with people-based precision
London - Index Exchange (IX), one of the world’s...
S4M and VIOOH Announce Global Partnership to Enable Marketers to Efficiently Activate Advertising on...
LONDON – S4M, the Drive-to-Store Platform, announced today a global partnership with VIOOH, a leading planning and trading platform for the programmatic buying and selling...
TripleLift Forges Partnership With NewsGuard as Ad Industry Confronts the Funding of Misinformation Sites
TripleLift will use NewsGuard’s ratings of news sources to root out low credibility sites and remove sources of funding
NEW YORK -- TripleLift, one of...
OpenX Launches BIDS, New Solution for Advertisers to Access Log-Level Data and Gain Visibility...
Buyers can come to OpenX for easy and secure access to robust data sets made available through Snowflake Data Marketplace
Los Angeles -- OpenX announced...
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