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Smart and White Ops Partner To Safeguard Digital Advertising from Fraud and Abuse

White Ops Advertising Integrity provides Smart with protection against ad fraud across all possible devices, formats and buying models, including integrations in the CTV/OTT...
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Adverty and Mobile Game Developer Gold Town Games Enter Into Strategic Partnership

Leading in-game advertising specialist Adverty AB (publ) today announces a strategic partnership with Gold Town Games AB (GTG), which will enable the mobile game...

Motorsport Network Chooses AdGrid as Their Programmatic Solution

SCARSDALE, NY. – AdGrid Media, the complete programmatic advertising solution, is pleased to announce that Motorsport network – a global market leader that sits...

LoopMe Supports Brands in Post-IDFA World with Real-Time AI Engine

AI-driven tech stack leverages multivariate approach to maintain 96% model performance, even with all identifiers removed NEW YORK -- LoopMe, the outcomes-based advertising platform, today...
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Magnite Invests In New Data Center in Singapore to Support Growing APAC Business

Strategic move increases Magnite’s data capacity by 50% to support its unified omnichannel platform SINGAPORE -- Magnite (Nasdaq: MGNI), the largest independent sell-side advertising platform,...
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AdTech Leader TripleLift Announces Majority Investment from Vista Equity Partners

Partnership to Accelerate Global Product Expansion and Innovation in CTV NEW YORK -- TripleLift, one of the largest advertising technology platforms in the world, announced today...

Smart AdServer Achieves Top Ranking in “Most Secure Ad Platforms” of 2020 According to...

Global Independent Adtech Platform Credits Advanced Ad Security Technology and Strict New Client Standards According to advertising security leader, Confiant, Smart AdServer was shown to...
Ad Tech Daily

FOX and FreeWheel Partner to Bring Programmatic Addressable Capabilities to Set-Top Box Video on...

The Trade Desk is first integration partner, enabling advertisers to access FOX VOD addressable inventory through their platform. NEW YORK -- Today, Fox Corporation (Nasdaq: FOXA,...

Susan Vobejda to Step Down as Chief Marketing Officer of The Trade Desk in...

LOS ANGELES -- Global advertising technology leader The Trade Desk (NASDAQ:TTD) today announced that Susan Vobejda plans to step down as its Chief Marketing...

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