Ad Revenue Optimization

B2B Marketers can now drive more revenue using predictive analytics to target effectively throughout the buyer journey SAN FRANCISCO - SalesPredict, a fast-growing predictive B2B...

Sweden’s largest publisher consortium adopts a full stack approach to their programmatic strategy STOCKHOLM - PubMatic, the automation solutions company for an open digital media...

After more than a year of running large inventories of display and mobile traffic through our in-house built server side solution, the results are...

PubMatic's Q4 2016 Quarterly Mobile Index (QMI) reveals a nearly 50X YOY increase in header bidding monetized impressions globally REDWOOD CITY, Calif. - PubMatic, the...

Findings Suggest Advertisers Can Expect Higher Returns Compared to Other Media Channels STERLING, Va. - Neustar, Inc. (NYSE: NSR), a trusted, neutral provider of real-time...

The new Alexa Agency Plan equips agencies with insights that instantly reveal clients’ untapped avenues for growth. SAN FRANCISCO – Alexa.com, the trusted source of competitor...

Ringier Becomes PubMatic’s Preferred Partner in Romania as the Publisher Adopts its Header Bidding Technology PubMatic, the publisher-focused sell-side platform (SSP) for an open digital...

PITTSBURGH -- Liberated Syndication Inc. (OTCQB:LSYN) (“Libsyn” or the “Company”), the industry’s leading podcast hosting platform, today announced it has closed the previously announced...

The newly formed team and launch of an ad monetization service strengthens Brightcove’s commitment to providing media customers with solutions to maximize their revenue BOSTON...