Ad & Media Strategies

Zeta continues building for accelerated growth with appointment of first Chief Marketing Officer NEW YORK -- Zeta (NYSE: ZETA), a cloud-based marketing technology company that empowers...

NEW YORK -- Teads, a global media platform, today announced that it has filed a registration statement on Form F-1 with the U.S. Securities...

Bain Capital and WPP further invest in Kantar’s technology leadership LONDON - Kantar, the world’s leading data-driven insights and consulting company, today completed its acquisition...

LOS ANGELES -- Software and data platform, VideoAmp, today announced the addition of Wendell Younkins as Chief Accounting Officer to its leadership team. Younkins joins...

NEW YORK -- WarnerMedia announced today that it has completed all major ad agency negotiations as part of the 2021/22 Upfront, concluding the most...

London, UK: IP protection company, White Bullet, has announced a collaboration with the Sygnal Association in Poland to help prevent ad-funded piracy. Established in 2001,...

Leading partnership management platform also surpasses $100 million ARR London, UK — Impact, the leading global partnership management platform supporting more than one million...

Veritone will serve as Sports Illustrated’s official video technology and licensing partner DENVER -- Veritone, Inc. (Nasdaq: VERI), the creator of the world’s first operating...

Yield Analytics' converged inventory analysis offers forecasting, planning, and optimization tools to support converged selling at scale NEW YORK -- Xandr today announced the launch of...