Behavioral Targeting

During Uncertain Economic Times, Marketers Take Smart Steps to Boost Retail Revenue New York—July 29, 2008— Revenue Science, the leading provider of targeted advertising solutions...

As expected (see my earlier article), ValueClick has officially announced the launch of their Precision BT suite, providing new opportunities for behavioral targeting. Below...

A MediaPost article published today by Tanya Irwin announces the possible launch of a new ValueClick Media product, Precision BT. It is expected that...

Publishers, Advertisers, Agencies and Luminaries Discuss Hot Topics in BT at Revenue Science Partner Summit Bellevue, WA (July 09, 2008) — Behavioral targeting gained momentum...

New York, NY – April 29, 2008 – AOL announces that, starting in June, Platform-A will be offering TACODA’s advanced suite of behavioral targeting...

NEW YORK – April 28, 2008 – 24/7 Real Media, Inc., the leading global digital marketing company, today announced that it is the first...

Chicago, Ill. – APRIL 11, 2008 –ValueClick Media, a division of ValueClick, Inc. (Nasdaq: VCLK), recently gathered a panel of experts and nearly 100...

Behavioral Targeting Media Giant Extends European Presence to 8 Countries NEW YORK (March 4, 2008) — Revenue Science, Inc., offering the most widely adopted, powerful,...

Behavioural Targeting Market Leader Partners With Financial Media LONDON (February 28, 2008) — Revenue Science, the behavioural targeting expert, is delighted to announce an agreement...