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Click Forensics 1st to Bring Real-Time Audience Quality Measurement to Online Publishers, Ad Networks

New Platform Allows Ad Providers to Instantly Identify Good and Bad Traffic AUSTIN, Texas - Click Forensics, Inc., announced the release of an enhanced version...

Panache Helps Major Online Video Publishers Increase Advertising Revenue with Ad IQ

Reporting Solution Provides Industry-First Metrics and Measurement Capabilities to Increase Ad Effectiveness and ROI LOS ANGELES - Panache, the full solution for video ad sales,...

Critical Mass Launches Multi-Channel Measurement Group Called Marketing Science

CALGARY, Alberta & CHICAGO - Critical Mass (www.criticalmass.com), a digital marketing agency and unit of Omnicom’s Star Marketing Group (www.starmsgroup.com), announced the launch of...

OpenTV Opens Measurement Platform

Company to Publish TV Measurement Data Formats to Encourage Development of Next Generation Television Applications and Services, and Creates Analysis Partner Program with Leaders...

Burst Media Survey Reveals Content Sites Still Rule with Consumers

Boomers Favor News, Shopping & Health Content while Younger Demo Seeks Entertainment News & Gaming Sites BURLINGTON, Mass. - Burst Media, (www.BurstMedia.com), a leading provider...

Getting and Keeping Customers: Search and E-Mail Tactics

DUBLIN - Research and Markets has announced the addition of eMarketer's new report "Getting and Keeping Customers: Search and E-Mail Tactics" to their offering. The...

New Click Forensics Dashboard Helps Ad Networks and Publishers Identify the Best and Worst...

SAN JOSE, Calif. - At the Search Engine Strategies (SES) Conference & Expo, Click Forensics®, Inc. unveiled a new traffic quality dashboard that helps...

Webtrends Shows The Guts Behind Digital Marketing With The Open Campaign

Transparent Campaign Will Show The Marketing Process, Flow, Decisions and Results to Anyone Responsible for Driving Business PORTLAND, Ore. - Webtrends, the enterprise customer intelligence...

Webtrends Analytics 9 Sets New Standard in Enterprise Customer Intelligence

New On Demand version simply, powerfully uncovers customer insight with a click-to-crunch interface, data-in/data-out API and the industry’s most powerful core analytics PORTLAND, Ore. -...

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