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Collective Media Launches Ad Network Management Platform (AMP)

AMP empowers the world's most prominent publishers to create and manage their own vertical networks NEW YORK – MARCH 24, 2008 – Collective Media, a...

Ad Operations Interactive (AOI) is the Exclusive Global Reseller of the New Ad-Juster 3rd...

Ad-Juster solves two of the digital ad industries major pain points: 3rd party reporting and discrepancy identification. Jesse Poppick, President of AOI, is looking forward...

AdvertSERVE and AdvertPRO Ad Delivery Systems Receive Upgrade

PITTSBURGH, Pennsylvania — Renegade Internet, Inc. has announced a new upgraded version of both AdvertPRO and AdvertSERVE online advertising delivery and tracking systems. AdvertPRO...

24/7 Real Media Introduces Open AdStream Contract Management Powered by FIVIA

Fully-integrated, End-to-End Solution Simplifies Contract Management for Web publishers NEW YORK - 24/7 Real Media, Inc., the leading global digital marketing company, introduced Open AdStream®...

Motally Announces Series A Financing for Mobile Analytics Platform

Series A Led by BlueRun Ventures, Ron Conway Participates SAN FRANCISCO - Motally announced its Series A financing led by BlueRun Ventures with additional participation...

IAB Launches a Series of Initiatives Designed to Transform Interactive Operations & Accelerate Growth

Calls for Entire Digital Ecosystem to Adopt and Collaborate on Critical System Improvements, Best Practices and Guidelines in Advertising Operations NEW YORK - The Interactive...

YuMe and comScore Quarrel Over Top 10 Ad Networks Ranking

The folks at YuMe cheered on July 21st, when they issued a press release in regard to their big jump in comScore's top 10...

Global Launch for ADTECH’s Analytics Solution

NEW YORK - ADTECH, AOL Advertising’s global ad serving solution provider has launched its proprietary, advanced ADTECH Analytics solution. This new product offering provides...

IAB Issues Click Measurement Guidelines for Public Comment

Defines Parameters for Click Measurement, Provides a Unified Industry Response to the Problem of Fraudulent Clicks NEW YORK - The Interactive Advertising Bureau (IAB) announced...

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