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Suite Uses Unified Platform to Measure the Actual Delivery of Online Media Plans and the Impact of Ad Campaigns on Attitudes, Behavior and both...

Provides Consumers with Greater Transparency and Control over Their Online Advertising Experience WASHINGTON - Yahoo! Inc. (NASDAQ:YHOO) released a beta version of a new consumer...

Real Life Lessons in Maximizing Advertising ROI Online SOMERVILLE, N.J. - Adblade, the web’s largest premium only advertising platform, serving ads on over 1000 premium...

Eyeblaster data reveals video advertising outperforms next to editorial content, while lagging in social environments New York, New York — Eyeblaster, the leading independent provider...

SinglePoint Reports Increased Adoption of SMS Advertising by Premium Brands and Publishers in October BELLEVUE, Wash. - SinglePoint, the leading provider of mobile interactivity and...

New Ad Unit Lets Brands Engage Consumers Socially and Creatively SAN MATEO, Calif. - AdMob, one of the world's largest and fastest-growing mobile advertising networks,...

Proprietary Tool Reduces Rate of Fraud SHERMAN OAKS, Calif. - In its aggressive campaign to protect online advertisers against click fraud, Advertise.com announced that its...

Setting Interactive Advertising’s Contextual Standard For Demand-Side Transparency, Insight, And Control RESTON, Va. - LucidMedia (lucidmedia.com), the optimized contextual targeting display ad network, announced that...

Full Integration with AdMeld and PubMatic Real-Time Bidding Programs Drives Significantly Improved Performance for Brand and Performance Marketers Redwood City, Calif., — Turn Inc., the...