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Joost Media Debuts j-Roll, Its New, Multi-Functional Interactive Pre-Roll Video Product

SANTA MONICA, Calif. - Joost Media, a digital brand solutions company, announced the debut of j-Roll, its advanced, interactive pre-roll video product. This new...

AdoTube’s Format Index Finds That Almost Half of Viewers Will Choose to Watch the...

The Polite Pre-Roll®, which lets viewers choose whether or not to watch an ad, had a View-Through Rate of nearly 45% in Q1 View the...

Grab Networks Partners with AdoTube to Expand Advertising Services and In-Video Ad Formats

Grab Networks to offer AdoTube’s Polite Preroll® in-stream advertising, Ad Selector, Overlays, and other premium advertising formats to advertising clients worldwide NEW YORK - Grab...

Majority of Marketers and Agencies Surveyed in New IAB Study Plan to Increase Digital...

Those Surveyed Plan to Increase Spend on Digital Video by 22% in next 12 months NEW YORK - “An Inside Look at Demand-Side Perceptions of...

Undertone Partners with Innovid for High Impact Video Advertising Solution

Digital Media Leaders Team Up to Transform Static Pre-Roll into High Impact Engagement Vehicle NEW YORK - Undertone, which delivers quality display, high impact and...

AdoTube In-Video Format Index Shows That Banner-Like Ads Placed in the Video Stream Are...

New advertisers such as CPG, Fashion, Travel, and Finance made a concerted push after the growing and broadening online video audience in 2010 Full Adotube...

AdoTube’s Video Ads Served Grows 191% Over 2009 to 3.5 Billion Ads in 2010

AdoTube's growth has accelerated due to a focus on high-impact tools to deliver a higher ROI per buy for advertisers. AdoTube has done this...

YuMe 2010 Video Advertising Report Shows Pre-roll Continues to Dominate

Completion Rates for Women near 75% while Consumer Packaged Goods Takes First Place as the Top Spender at 32% in 2010 REDWOOD CITY, Calif. -...

Break Media Releases 2011 Video Advertising Study

Digital Video Advertising Spend to Grow in 2011 with More Than 70 Percent of Advertisers Planning an Increase; Marketers Cite Lack of Standardized Performance...

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