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Kantar Launches New Digital Acceleration Offer: Dx Analytics

Solution will help brands gain deeper consumer insights from large datasets to maximize their digital marketing performance NEW YORK -- Kantar, the largest evidence-based insight...
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Diversity Media Network Brand Advance Extends Partnership with Brand Metrics

Brand uplift measurement now available for all campaigns across the Brand Advance publisher network  London: Following a year with the Swedish technology company, Brand Metrics...
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AppsFlyer White Paper Reveals Measurement Solutions Are Table Stakes as Advertisers Remain Concerned About...

Study Offers Essential Guidance on Advertising Measurement and Privacy Compliance Based on a Survey of Advertisers in the US, UK and Germany Markets SAN FRANCISCO...
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Merkle Announces Its Merkury Identity Resolution Has Integrated With Adobe Experience Platform

New solution enables brands to better deliver privacy-safe personalized experiences in real time COLUMBIA, Md. -- Merkle (www.merkleinc.com), a leading technology-enabled, data-driven customer experience management...

Ad Platform Unruly Partners with Thece in Global Esports and Gaming Deal

Leading ad platform Unruly today announced a global gaming and esports partnership with The Consumer Engagement Co (Thece), a premier, global second-screen mobile engagement...

Pacvue Report Reveals 41% Increase in Sponsored Product Spend and 89% Increase in Sponsored...

Amazon Brand Advertising is Booming: Pacvue Report Reveals 41% Increase in Sponsored Product Spend and 89% Increase in Sponsored Brand Spend Year-over-Year Advertisers are spending...
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AdPlayer.Pro Outstream Video Ads Solution Provider Shares Industry’s Perspective on the State of Online...

AdPlayer.Pro, an international provider of outstream video advertising solutions has conducted a survey of advertising executives, aiming to take a snapshot of the current...
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Swaarm Launches Privacy Enabled Attribution in Response to Apple’s IDFA Removal

Partner affiliate marketing attribution solution is first-of-its-kind for effectively capturing campaign and traffic source throughout the whole advertising network chain BERLIN — Swaarm announced the launch of...
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tvScientific Launches Connected TV Performance Advertising Platform

The New Platform combines the Power of TV Advertising with the Control and Measurability of Digital Platforms PASADENA, Calif. -- tvScientific announced the launch of its...

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