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Yahoo! Sites Ranks as Top Display Ad Publisher in March with 43 Billion U.S....

AT&T Ranks as Top Display Advertiser with 6 Billion Ad Views RESTON, VA – comScore (NASDAQ: SCOR), a leader in measuring the digital world, released...

Yahoo Unveiled New Technology Offerings at Advertising Week

Combines strengths of Yahoo, BrightRoll and Flurry to build robust ad tech portfolio and deliver best-in-class programmatic solutions for video, display and native advertising...

Flurry Analytics Announces 2015 State of Mobile

SUNNYVALE, Calif. - Flurry Analytics, part of the Yahoo Mobile Developer Suite, announces its annual mobile and application usage study. The State of Mobile...

Yahoo Introduces Native Ads on the BrightRoll Exchange

Advertisers and publishers can now leverage the power of programmatic for native ad formats to expand reach and drive results NEW YORK - Yahoo, Inc....

Merkle Releases Its Q4 2015 Digital Marketing Report

COLUMBIA, Md. - Merkle (merkleinc.com), a leading technology-enabled, data-driven performance marketing agency, announced the release of its Q4 2015 Digital Marketing Report. The report...

Yahoo To Improve Profitability and Accelerate Growth By Sharpening Focus

Board To Pursue Reverse Spin Concurrent With Other Strategic Alternatives SUNNYVALE, Calif. - Yahoo! Inc. (NASDAQ: YHOO) announced an aggressive strategic plan to simplify the...

Yahoo Board of Directors Forms Independent Committee to Explore Strategic Alternatives

SUNNYVALE, Calif. - Yahoo! Inc. (NASDAQ: YHOO) provided further details about its previous announcement that its Board of Directors is exploring strategic alternatives alongside...

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