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Yahoo! Introduces New Ad Products to Help Marketers Reach Audiences With Greater Precision

New Targeting Capabilities Leverage Search Activities to Deliver More Relevant Display Ads; Ad Scheduling and Demographic Options Enable Greater Personalization for Search Ads ORLANDO, Fla....

Yahoo! Enables Marketers to Deliver Smarter Ads on the Web and on Mobile Phones

Leading Ad Technology Providers + Yahoo!’s Reach and Targeting = Greater ROI SUNNYVALE, Calif. - Yahoo! announced two display advertising solutions for marketers as part...

Yahoo! to Hold Fourth Quarter and Full Year 2009 Earnings Conference Call January 26,...

SUNNYVALE, Calif. - Yahoo! Inc. (NASDAQ:YHOO): WHAT: Yahoo! Inc. (NASDAQ:YHOO) will host a conference call to discuss the Company’s financial results for the fourth quarter...

Yahoo Launches Fire Eagle – More Ad Targeting Opportunities?

Yahoo has just announced the general availability of Fire Eagle (http://fireeagle.yahoo.net), an open platform that helps users take their location to the Web while...

Hulu Continues Ascent in U.S. Online Video Market, Breaking Into Top 3 Properties by...

Average U.S. Viewer Watched 5.5 Hours of Online Video During the Month, According to comScore Video Metrix RESTON, VA – comScore (NASDAQ: SCOR), a leader in...

comScore Releases December 2009 US Search Engine Rankings

RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly comScore qSearch analysis of the U.S. search...

Internet2Go Offers One-Day ‘Crash Course’ in Mobile Advertising with Leading Firms

Yahoo! keynote headlines one-day event that features real mobile marketing case studies and presentations from Microsoft, JumpTap, AOL, Google and others SAN FRANCISCO - Mobile...

Ad Ops Daily Briefs: January 22 2009

- KickApps Launches App Studio with Integration of Meebo and Yahoo Maps KickApps, the industry’s leading on-demand social media, video player and widget platform, today...

comScore Releases April 2009 U.S. Search Engine Rankings

RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly comScore qSearch analysis of the U.S. search...

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