Media Planning

Industry’s First Roadmap for Realizing Platform’s Advertising Potential NEW YORK - Social media allows consumers to interact with brands and become marketing messengers themselves—leading to...

Addresses Need in Shifting Ad Space NEW YORK - Noobis Inc., an InternetArray (OTC: INAR) company, announced it will market newly developed Social Media packages...

Rubicon onDemand Gives Ad Networks, Publishers’ Direct Sales Teams and Audience Sales Representatives Instant Access to the Web’s Best Premium Inventory LOS ANGELES - the...

Platform To Provide Advertisers With Cost-Effective Way To Reach Hispanic Audience NEW YORK & SEATTLE - Univision Interactive Media, Inc., the digital division of Univision...

Integration Will Streamline Media Planning with Buying, Execution and Billing Processes Reston, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world,...

CBS is First Advertiser to Appear in the Ads That Debuted Last Week NEW YORK - The New York Times announced that it has begun...

The Google AdWords folks have just announced the opening of Google Ad Planner, Google's newest service for advertisers and agencies. Previously launched in private...

NEW YORK - ad:tech New York, Nov. 3-6, will offer two new events to glean the present and future of online ad exchanges: first,...

Rubicon Ad Space Certification Program Helps Websites Monetize Unsold Ad Space Through Ad Networks While Protecting Direct Sales Pricing LOS ANGELES - the Rubicon Project,...