Media Buying

Vertical City becomes Canada’s first digital out-of-home communication company to obtain the renowned “Privacy By Design” certification for its technology. Canada’s largest residential elevator screen...

New report suggests shopping will shift from materialistic to meaningful, as Brits prioritise spending time with loved ones this Christmas London: Covid-19 has caused Christmas to...

Gen Z is resetting expectations for digital experiences LONDON — The third annual, international study of Gen Z, conducted by The Center for Generational Kinetics and commissioned by WP...

Media sector moderately impacted by COVID-19 pandemic, brands could lose up to 10% of brand value, equating to a US$40 billion loss cumulativelyDespite controversies,...

“My guess is that all these advertisers will be back on the platform soon enough.” That was Mark Zuckerberg’s reported response to the July-long...

Back in March, when the effects of COVID-19 were just beginning to impact the global mobile app advertising market, Consumer Acquisition was one of...

Audio advertising tailored specifically for in-store retail environments can now be purchased on the largest programmatic OOH exchange NEW YORK, NY - Vibenomics, a location-based...

Amazon YoY Growth surged at 118% for Sponsored Brands; Google Records Weak Growth for Search Ad SpendApril 28, 2020 10:50 AM Eastern Daylight Time COLUMBIA,...

Join NativeX alongside industry leaders Tencent, Adjust & Apalon in New York as we discuss the Chinese mobile market. Learn about the advantages &...