Media Buying

700 Marketers say they require “Triple-Play Services” from Online Media Companies NEW YORK - Interactive sales teams with category and relationship expertise, services that provide...

AdXpose’s Campaign Verification and Optimization Technology Helped MediaCom Optimize Display Ad Campaign for Leading Consumer Electronics Client SEATTLE – Mpire, the market-leading advertising verification and...

Solution Uses IRI's National Consumer Network Panel and will be Integrated into comScore's AdEffxTM Digital Advertising Effectiveness Platform RESTON, VA - comScore (NASDAQ: SCOR), a...

DUBLIN - Research and Markets has announced the addition of eMarketer's new report "US Advertising Spending" to their offering. Spending for US online advertising will...

NEW YORK - ReplaceAds™, the largest source of audio, video, and display ad inventory in the Internet radio business announced that it has appointed...

Focus Turns to Adoption for the Digital Ecosystem CARLSBAD, Calif. - The Interactive Advertising Bureau (IAB) and the American Association of Advertising Agencies (4A’s) announced...

New Analysis of Chief Marketers’ Attitudes on Agencies Released at 4A’s Transformation 2010 Conference SAN FRANCISCO - Marketing decision makers say they are most frustrated...

Campaign Planning Tool Reduces Waste, Delivering Efficiency and Effectiveness for Advertisers and Higher CPMs for Publishers RESTON, VA – comScore (NASDAQ: SCOR), a leader in...

Monty Hudson Brings Broad Network and Deep Industry Knowledge to Pay-Per-Call SANTA BARBARA, Calif. - Performance marketing and online advertising sales veteran Monty Hudson has...