Programmatic Buying

LONDON - Following a host of new device launches this year, from Samsung’s Galaxy S4 to Blackberry’s Z10, new data released today by ad...

Empowers Brands to Respond Immediately, at Scale, With Opportune or Crisis-Driven Brand Messaging MOUNTAIN VIEW, CA - NetSeer™, the originator of Concept Targeting, announced its new...

Real Time Platform Allows Advertisers to Link Digital-Out-of-Home Campaigns with Online and Mobile Efforts, Delivering Coordinated Messaging to the Same Audiences NEW YORK - Xaxis, the...

Programmatic buying is the not-so-new, technology-based form of ad buying that's changing the game for online advertising. Advertisers have adopted programmatic buying in droves (in...

Product Provides Advertisers with Unparalleled Access to Premium, Brand-Safe Inventory Across More than One Hundred of Canada’s Top Media Properties TORONTO - Xaxis, the world's largest...

Analysis Shows That Automation Can Help Drive Mobile Adoption and Growth LOS ANGELES - Rubicon Project, which operates the advertising industry’s largest, fastest and easiest-to-use independent...

Former Chief Operating Officer of Advertising.com and COO of ChoiceStream Takes the Helm to Capitalize on Strong Sales Momentum BOSTON — ChoiceStream, the leading provider of advertising...

BOSTON - ChoiceStream, the top choice for brand advertisers interested in advanced target optimization and programmatic buying, announced the next installment of its Audience Cost...

BOSTON - ChoiceStream, the top choice for brand advertisers interested in advanced target optimization and programmatic buying, today announced the next installment of its...