Mobile Advertising

New agency matches dynamic messaging technology with advanced creative, empowering brands to reach consumers with personalized video and other rich content on their mobile...

Solution provides a dedicated ad network for cross promotion, empowering developers to leverage the full benefits of an ad network’s capabilities to run efficient...

Aki Technologies' report finds consumers' mental state is 39% more important than their environment and 55% more important than the app context; paid apps...

American companies – all western brands to be exact – are having a hard time breaking into the Chinese mobile app market. The way...

American companies – all western brands to be exact – are having a hard time breaking into the Chinese mobile app market. The way...

Hindsight is a wonderful thing. It’s hard to imagine there was a time before we reached smartphone ubiquity that all the talk was about...

Cubic Transportation Systems partners with Ricola as the first brand to advertise within the platform SAN DIEGO -- Cubic Corporation (NYSE:CUB) announced its Cubic Transportation...

Moment marketing firm brings on VP to steer marketing initiatives Aki Technologies, the company that helps brands personalize advertising through the power of mobile moments,...

Moment Marketing Leader Hires Eyeview's Risa Crandall to Lead First Industry-Focused Department SAN FRANCISCO -- Consumer Packaged Goods marketers have a powerful new advantage in...