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Waze Selects xAd as Exclusive U.S. Third Party “Search and Display” Mobile Ad Provider

Unique xAd API to Benefit Waze Users with contextually relevant “Location Guided Advertising” NEW YORK - xAd, the leader in delivering targeted mobile ads based on...

Brands Rush to Mobile Offerings but Two-Thirds are Not Prepared to Meet Customers’ Mobile...

Gaming Is Far Ahead of Retail, Financial Services and Travel Companies SAN FRANCISCO – While consumers continue to rely heavily on their mobile devices, businesses...

IAB Study Reveals Mobile Devices to Be a Key Driver of Online and Offline...

Seven in 10 Shoppers for Consumer Electronics Influenced by Digital Advertising PHOENIX - The synergy between the consumer shopping behavior of showrooming and internet product research,...

Adcade Completes $1.5M Round of Seed Funding

New York, NY - Adcade (www.adcade.com), an NYC-based startup in the mobile advertising market, today announced that it has closed over $1.5 million in...

Marketers Generate Engagement on Mobile Platforms with Digital Rewards Promotions powered by the Ifeelgoods...

Retailers and marketers running mobile digital rewards promotional campaigns on iAds are generating clickthrough rates as much as 12x greater than standard discount offers.   Redwood...

MassiveImpact Launches the World’s First Freemium Exchange for Publishers

The New Model Doubles Publishers’ Earnings by Eliminating All Commission Fees Mobile World Congress 2013 BARCELONA, Spain - MassiveImpact Ltd, the world’s leading provider of performance mobile advertising,...

New Mobile App RTB “Marketplace Report” Provides Global Industry Insights and Trends in Real-Time...

Rubicon Project – Which Has Passed Google to Consistently Demonstrate the Greatest Audience Reach of Any Digital Advertising Company – Gives Public the Fullest Available Look at the...

comScore Releases the “2013 Mobile Future in Focus” Report

Report Features Insights on Key Mobile Trends from 2012 and What They Mean for the Year Ahead RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a...

mufin’s Technology for Automatic Ad Recognition Enables Innovative Advertising

These days more and more people are using their tablets and smartphones while they watch television. mufin’s ad recognition technology makes it possible to...

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