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yellowHEAD Releases Ad Creative Benchmark Report for Social Casino Games

Using the proprietary Alison platform, the performance marketing company analyzed 300M+ impressions to find the most effective ad creative strategies NEW YORK and GA’ASH, ISRAEL...

Cavai Launches Groundbreaking Conversational ‘Avatar’ for Havas Media and Michelin

Animation of the iconic Michelin logo brings the brand to life and offers helpful advice to web visitors https://vimeo.com/477208140 London: Cavai, the leading conversational advertising cloud,...
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Broadcaster Deutsche Welle Promotes Freedom and Human Rights with Short Film Featuring Sleepless Dictator

"Insomnia" - DW campaign promotes freedom and human rights With a new short film, Germany’s international broadcaster Deutsche Welle highlights what keeps autocrats up at...
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Google Japan Ad Most Emotionally Engaging Coronavirus Campaign In The World

Tech Giant’s COVID Campaign More Than 3X More Emotional Than Average Ad In Japan, According To Unruly; Tourism Australia, NHS And Prudential Also Make Top 10  LONDON – Video marketplace Unruly has created a ranking of...

Pattern89 Announces Predict: AI That Simulates Ad Performance Before Campaigns Launch

Marketers can predict with 95% accuracy what creative elements will perform best before campaigns begin. INDIANAPOLIS — Pattern89, an artificial intelligence marketing platform, announces the...

Social Bar from Adsterra: Revolutionary Digital Ad Format

Adsterra, a leading global advertising network, has announced the launch of a brand new, highly customizable ad format - Social Bar. Social Bar is a...
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Power To The People: Two Homemade Remakes Of Classic Ads From ITV’s ‘The People’s...

Video ad tech company Unruly compares emotions and brand uplifts of commercials featured in broadcaster’s initiative; Brand recall for remakes higher across board LONDON – How...

Jeep’s “Groundhog Day” Wins USA TODAY’s 32nd Annual Super Bowl Ad Meter Competition

Panelists voted Jeep’s “Groundhog Day” the top-rated commercial in this year’s Ad Meter competition, presented by Kia MCLEAN, Va. -- USA TODAY, part of Gannett...

Kaizen Ad Named One of Eight Trusted Google Creative Partners to Drive Better App...

TOKYO -- Google names leading ad creative platform, Kaizen Ad, an App preferred creative partner. Kaizen Ad is one of only eight agencies chosen...

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