APR’s Annual Advertising Production Trends Highlight the Need to Have a Content Production Strategy
The Onslaught of Content Produced Will Require an Entrepreneurial Approach for Marketers
DENVER – Advertising Production Resources has released its 18th annual advertising production trends. These...
Ace Metrix Reveals Top Creative from Q1
Microsoft, Tecate, and Verizon rank first in lists for Breakthrough, Humor and Storytelling
LOS ANGELES -- Ace Metrix, the leader in measuring the impact of...
Ace Metrix Reveals Ad Results for Gillette’s “The Best Men Can Be”
Consumers Strongly Support Brand’s Message
LOS ANGELES -- Ace Metrix, the leader in measuring the impact of video advertising, revealed the message in Gillette’s “The...
Kraft Heinz to Showcase Two Super Bowl Ads for First Time in Company History
PITTSBURGH & CHICAGO -- The Kraft Heinz Company (NASDAQ: KHC) (“Kraft Heinz”) announced that for the first time in company history, it will air...
Creative Challenge: More than Two-Thirds of Marketers Claim Creative Quality is Being Harmed by...
- 67% of marketers believe that “digital growth in advertising has come at the expense of the quality of creative”
- 84% say Artificial Intelligence (AI) means...
Ace Metrix Names Q3’s Most Powerful, Most Inspiring and Funniest Ads
Brands achieve rare levels of emotional connection with viewers
LOS ANGELES -- Ace Metrix, the leader in measuring the impact of video advertising, today released...
Bidalgo Brings Artificial Intelligence to Digital Ad Creative With the Launch of Creative AI
Machine Learning, video and image recognition helps advertisers produce the highest performing ad creative
SAN FRANCISCO -- Bidalgo (www.bidalgo.com), a leading provider of ad creative...
Adpiler’s Saving Designers 3 Hours Per Banner Ad Set – Founder Jorrit Baerends Shares...
You: Hey Client, see attached for the latest banner ad designs. Each folder is a different ad set.
Client: I can’t open the files...do I...
Sabio Mobile’s Lyft Campaign Wins Campaign Tech Award
Los Angeles, CA - Sabio Mobile, the Leaders in App Science®, today announced it won a Campaign Tech Award for its work on the...
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