WPP Wins Industry’s Most Creative Company at Cannes Lions
LONDON -- WPP (NYSE: WPP) was today named the most creative company of the year at the Cannes Lions International Festival of Creativity.
WPP agencies...
WarnerMedia Successfully Wraps 2021/22 Upfront with All Major Ad Agencies
NEW YORK -- WarnerMedia announced today that it has completed all major ad agency negotiations as part of the 2021/22 Upfront, concluding the most...
Premier League Launches ‘Boot Out Piracy’ Campaign in Hong Kong for a Second Year
Campaign aims to raise awareness of the dangers of online piracy after research shows a majority of the pirate websites pose considerable risks
The Premier...
Michael Komasinski Appointed Global CEO Merkle
Komasinski succeeds Craig Dempster who has announced his retirement after 15 years with Merkle and four years with dentsu
- Michael Komasinski’s appointment comes at...
Cavai and Seedtag Help Lay’s to Spread the Word of Its Iconic Restaurant Flavors...
London, UK: Cavai, the leading conversational advertising cloud, has launched an innovative campaign with PepsiCo’s potato crisps brand Lay’s® in the Benelux, leveraging creative,...
WPP Recognised in Bloomberg Gender-Equality Index for Fourth Consecutive Year
NEW YORK & LONDON -- WPP (NYSE: WPP) was named in the 2022 Bloomberg Gender-Equality Index (GEI) for the fourth consecutive year.
The Index tracks...
BidMind is Now Available in Latin America
BidMind’s omnichannel programmatic advertising platform offers brands and agencies a way to reach new audiences and help plan, run, and measure Mobile, Web, Audio,...
WPP Recognised in the Bloomberg Gender-Equality Index for Fifth Year in a Row
NEW YORK & LONDON -- WPP (NYSE: WPP) was named in the 2023 Bloomberg Gender-Equality Index (GEI) for the fifth consecutive year.
The 2023 GEI...
Gamut and Waymark Partner to Bring Easy and Affordable CTV Ad Creation to Local...
NEW YORK -- Gamut, the award-winning leader in local CTV advertising, and AI video creation platform Waymark, announced a partnership to expand next-generation local advertising...
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