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One Year After GDPR Came Into Force, Over 50% of US News Sites Still...

More than four in 10 (42%) US news sites still completely block visitors from Europe a year after GDPR’s introduction A further 9% offer a limited...

The Golden Ticket to Targeting Success in 2019

Ad spend is expected to top £20 billion for the first time this year, mostly thanks to digital growth. But ensuring such substantial investment...

Cuebiq Launches Market-First Solution that Independently Verifies Data Provenance, User Consent and Ensures Privacy...

Cuebiq enables users, partners, and customers to perform or request third-party validation of any Cuebiq product, as well as validate consent, while preserving user...

MRC Continues Meetrics’ Accreditation for Sophisticated Invalid Traffic Detection and Filtration and for Desktop...

Berlin – Meetrics, the leading European software company for advertising measurement and analytics, has been granted continued accreditation by the Media Rating Council (MRC)....

LiveRamp Launches Privacy Manager, a Configurable Consent Management Platform

Solution Helps Global Clients Comply with Data Privacy Laws like GDPR and CCPA; Privacy Manager is built on Faktor, acquired by LiveRamp in April 2019 SAN...

Cross-Industry Group Proposes GDPR-Grounded Model for Compliant AdTech

GDPR Recommended Technology Safeguards Enable Democratized Digital Marketing London - Anonos®, the leading data privacy and enablement technology provider, Acxiom®, the data and technology foundation for the world’s...
Ad Tech Daily

Covatic Launches A-Type, a Solution to the ID and Privacy Challenge Faced by the...

A-Type is a new approach which places user privacy first and creates rich audience segments for digital advertising without tracking users. It is designed...

What Does The Updated Timeline For The Privacy Sandbox Mean For Advertising Market Participants?

The below is a statement by Lukasz Wlodarczyk, Private Ads Team Leader and Director of Global Inventory Partnerships, at RTB House - providing his...
Ad Tech Daily

MediaGo Joins the IAB Europe Transparency and Consent Framework, Will Offer Native and Display...

SAN FRANCISCO -- MediaGo, an ad platform from Baidu’s Global Business Unit, has become an official vendor of Interactive Advertising Bureau (IAB) Europe’s Transparency...

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