IAB Releases Click Measurement Guidelines, Establishes Parameters for Counting Valid Clicks, Filtering Fraudulent Clicks
Publishers and Advertisers Reach Consensus on Critical Online Measurement
NEW YORK - To an Internet user, a click is a simple action. Accurately counting those...
comScore Media Metrix Ranks Top 50 U.S. Web Properties for April 2009
Swine Flu Concerns Cause Surge in Visitation to CDC.gov
Social Networking Category Has Record Month Led by Gains at Twitter and Facebook
RESTON, VA – comScore,...
Useful Networks Scores Top Spot at MAMA Awards with Location-Based Advertising
DENVER - Location based services (LBS) specialist Useful Networks announces it has earned the Gold Award for best location-based advertising (LBA) technology with its...
Resonate Networks’ Attitudinal Targeting Delivers Breakthrough In Online Ad Targeting for Public Affairs, Political...
Public Affairs and Political Veterans Develop Proprietary Attitudinal Targeting Platform and Ad Network That Reaches Web Users with Common Issue Positions; Backed by Powerhouse...
Click Forensics Unveils New Platform to Help Ad Networks, Publishers and Advertisers Identify High...
Leading Click Fraud Fighter Enhances Solutions to Optimize Ad Network and Search Campaigns in Real-time
AUSTIN, Texas - Click Forensics™, Inc., the industry leader in...
ABCSearch Becomes Advertise.com
Largest Private PPC Network Opens the Web’s Premier Destination for Online Advertising
ad:tech San Francisco
SHERMAN OAKS, Calif. & SAN FRANCISCO - At ad:tech San Francisco,...
Industry Click Fraud Rate Declines to 13.8 Percent in Q1 2009
New Forms of Scripted Attacks on the Rise – The “Zero-iframe” Clicker
ad:tech San Francisco
AUSTIN, Texas - Click Forensics™, Inc. released industry pay-per-click (PPC) fraud...
Brand.net’s SalesLink, the First Web-Wide Brand ROI Measurement Solution, Proves That Online Advertising Drives...
Latest SalesLink Study Shows Brand.net Drove Offline Sales, Outperformed Other Online Media, and Produced 200 Percent ROI for an Ad Age 50 Brand
SAN MATEO,...
comScore Media Metrix Ranks Top 50 U.S. Web Properties for March 2009
Twitter.com Traffic More than Doubles to Rank as Fastest-Growing Property in March
Americans Seek Financial Advice Online as Economic Concerns Persist
RESTON, VA – comScore, Inc....
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