Adverty Wins Third Us Patent for BrainImpression™, Bringing Ad Viewability Technology to Gaming on...
Adverty AB (publ) has been granted its third patent by the United States Patent and Trademark Office for its in-game ad viewability technology BrainImpression™;...
AudienceRun Partners with ID5 to Increase Publishers’ Monetization in Cookieless Environment
The collaboration allows AudienceRun to increase the value of its publishers’ inventory
New York, Paris and London – AudienceRun, a technology and monetization solution for...
Basis Technologies Offers Free Solution to Help Stop Ads on Russian Propaganda Sites
NOBL Media AI Software Scans Web Page Language to Help Brands Target Trustworthy Outlets and Avoid Propaganda and Disinformation
Chicago — Basis Technologies, a leading...
Sourcepoint and MediaMath Announce First-of-its-kind Partnership to Provide ‘Privacy-Safe’ Inventory Segments
The integration offers advertisers the ability to target segments that align with the highest privacy standards
NEW YORK & LONDON -- Sourcepoint, the data privacy software...
ShowHeroes Group Announces Landmark UK Partnership with Skyrise
The partnership brings together ShowHeroes’ powerful semantic targeting technologies with Skyrise’s advanced, privacy-compliant audience targeting capabilities
ShowHeroes Group, a global leader in digital video content,...
LiveRamp Announces Identity Resolution Solution for AWS Clean Rooms
SAN FRANCISCO -- LiveRamp (NYSE: RAMP) announced the launch of a new partner solution for AWS Clean Rooms by Amazon Web Services (AWS). This solution allows customers...
i2Coalition Launches Ethical Web Data Collection Initiative to Promote Industry Best Practices
The initiative is an international, industry-led consortium of web data collectors focused on strengthening public trust of the web scraping industry, and developing principles...
DoubleVerify Takes Down First Large-Scale Ad Impression Fraud Scheme in Audio
DV Exposes ‘BeatSting,’ a scheme generating fake audio ad traffic at scale through large audio platforms
NEW YORK -- DoubleVerify (“DV”) (NYSE: DV), a leading software...
Versium Releases Free File Hasher Tool to Ensure Privacy of First-Party Data for Advertisers
Open source tool provides privacy-forward approach to collaborating with partners
REDMOND, Wash. -- As part of its growing open source initiative to equip the development...
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