Ad Viewability

DoubleVerify IQ Viewability Advanced Product Awarded Continued ABC Certification LONDON – DoubleVerify (DV), the recognised leader in digital quality solutions, announced it has received certification...

London – mediasmart Mobile has partnered with Integral Ad Science (IAS). Independently of whether they use mediasmart’s console or the API, mediasmart customers can now...

Scores Are Provided for Individual Ad Placements and Delivered Within the Bidstream, Helping Buyers in the Rubicon Project Marketplace Make More Informed Decisions LOS ANGELES...

The latest Integral Ad Science Media Quality Report highlights brand safety, ad fraud, and viewability trends for programmatic and direct advertising across multiple platforms London,...

NEW YORK - DoubleVerify, the recognized leader in digital quality solutions, today announced that it has received Media Rating Council (MRC) accreditation for mobile in-app viewability, its sophisticated invalid traffic...

Measures and predicts campaign performance based on the time an ad is seen San Francisco, CA: Sticky, the cloud-based eye tracking and emotion measurement  platform,...

New format combines three types of ad unit in one, to create the optimum mobile advertising experience London UK: Mozoo, the mobile monetisation specialist, launched OUT-ROLL™, the...

ABC grants comScore the first certification for Online Video Ad Viewability in validated Campaign Essentials™ LONDON, UK– comScore announced that it is the first company...

Bonnier, Business Insider, Incisive Media, PopSugar, and Refinery29 First to Adopt Technology London – Integral Ad Science (IAS), the measurement and analytics company that empowers the...