The Online Content Crisis: Only 8% of Brits Prepared to Pay
London, UK: The UK has the lowest number of subscribers to online editorial content with just 8% of Brits currently paying for subscriptions compared to...
Subscription-Based Streaming Services Risk Sacrificing Almost £100 Million Without Ads
New research from The Trade Desk reveals impact of Covid-19, as TV boom is countered by a drop in the amount UK consumers are...
Triton Digital Integrates its Preeminent Programmatic Marketplace with Amobee to Increase Access to Digital...
LOS ANGELES & REDWOOD CITY, Calif. -- Triton Digital®, the global technology and services leader to the digital audio and podcast industry, announced an...
OpenX Reports Growth and New Milestones Across Demand-Side Business
Successful SPO reviews and new products highlight significant growth with brands and agencies
Los Angeles — OpenX reported recent milestones from the company’s business unit...
Canary Down The Ad Mine: Covid-19 Recovery Survey, May 2020
Marketing hit hard during pandemic, but showing signs of recovery
Campaign budgets during the coronavirus pandemic have been slashed by up to 75%, it has...
DAX Adds Reach plc to Its Publisher Roster
Reach plc appoints DAX as its exclusive sales representative to help grow its podcast portfolio
DAX, the digital advertising exchange from Global, announced an exclusive partnership...
SiriusXM Acquires Podcast Management and Analytics Platform Simplecast
With SiriusXM AdTech Subsidiary AdsWizz, Acquisition Enables End-to-End Offering for Podcasters on One Platform, from Creation to Monetization
NEW YORK --SiriusXM announced today the acquisition of...
Undertone Adds The Trade Desk’s Unified ID Solution to its Advanced Synchronized Digital Branding...
Integration of The Trade Desk Unified ID Solution into Undertone’s Data Platform Will Propel Undertone’s Industry-Leading Offerings
Perion Network Ltd. (NASDAQ:PERI) announced that Undertone, the developer...
Dailymotion Partners With AudienceProject to Enrich Its Campaign Measurement Solutions Portfolio
Dailymotion enters a new partnership with the Danish tech firm AudienceProject, who will support the company in proving the positive impact of advertising campaigns...
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