Online Media

Ground-Breaking Methodology for Measuring Digital Advertising Effectiveness Innovative Model-Based Approach Uses Validated Marketing Mix Modeling Methods, Eliminates Need for Control Group Impressions, Improves Accuracy and...

PubVantage and the PerformancePrice Create New Internet Paradigm for Transparently Connecting Publishers With Ad Networks NEW YORK - ContextWeb, Inc., which operates the ADSDAQ Ad...

Research and Markets has announced the addition of the "2010 U.S. Internet Publishing & Broadcasting Industry Report" report to their offering. The U.S. Internet Publishing...

DUBLIN - Research and Markets has announced the addition of the "Analyzing the Global Advertising Industry" report to their offering. The global advertising industry is...

PureVolume, PopMatters, Gorilla vs. Bear, The Hype Machine, Concrete Loop and RCRD LBL Add to BUZZMEDIA’s Coveted Audience of Music Tastemakers HOLLYWOOD, Calif. - BUZZMEDIA...

Partnership Yields Powerful and Nimble Online Communities that ‘Jive’ with Clients’ Key Audiences BOSTON - Isobar (www.isobar.com), a full-service digital communications agency and Aegis Media...

Launching During National Small Business Week, WebVisible Aims to Help Local Merchants Bridge ‘The Great Divide’ – Where Small Businesses and Consumers Fail to...

Releases Landmark Hispanic Audience Research NEW YORK - In order to support advertisers’ strategies to reach diverse consumer groups, the Interactive Advertising Bureau (IAB) announced...

Rodale to Launch New Online Health and Wellness Destination This Fall Through Alliance With MSN EMMAUS, Pa. & NEW YORK - Rodale Inc., the authoritative...