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WPP Acquires Fēnom Digital

LONDON -- WPP (NYSE: WPP) announces the acquisition of Fēnom Digital, one of the fastest growing digital transformation agencies in North America. “Expanding our business in...
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Yahoo Makes Scope3 Carbon Neutral Inventory Available to Advertisers

Integration brings new opportunities for advertisers to buy Scope3 Green Media Products through the Yahoo SSP NEW YORK -- Yahoo announced an integration with Scope3 to offer carbon neutral...

The Trade Desk Announces Galileo, a New Approach for Activating Advertiser Data

Galileo Onboards Advertisers’ First-Party Data into the Industry’s Richest and Most Privacy-Conscious Environment LOS ANGELES -- Global advertising technology leader The Trade Desk today announced...

Digital Media Solutions, Inc. Signs an Agreement To Acquire The HomeQuote.io Home Services Marketplace...

CLEARWATER, Fla. -- Digital Media Solutions, Inc. (NYSE: DMS), a leading provider of technology-enabled digital performance advertising solutions connecting consumers and advertisers within auto, home,...
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InMobi Advances Apple’s Privacy-First Vision, Launching New Capabilities for Driving iOS App Growth, Leveraging...

Pioneering Automated Platform Supports All Iterations of SKAN Globally, Including New 4.0 Version SAN FRANCISCO -- InMobi, a leading provider of mobile marketing and monetization...
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Brightcove Launches ‘Ad Monetization’ Service for Media Clients, Establishes Global Advertising Operations Team

The newly formed team and launch of an ad monetization service strengthens Brightcove’s commitment to providing media customers with solutions to maximize their revenue BOSTON...

Tagger Media Expands into Middle East and India Following Successful Growth in EMEA and...

Brand partners with content and influencer marketing agency YAAP, to drive development in these regions SANTA MONICA, Calif. -- Tagger Media, the global technology leader powering...
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Nativex Becomes a Certified Partner of Petal Ads, Bolstering its One-stop Advertising Solution for...

GUANGZHOU, China -- Nativex has received certification as a Petal Ads partner, reaffirming its position as a leading digital marketing agency for global growth....

Organic Search Serves Critical Role in Brand Building, New Survey Reports

Study shows over half of U.S. and UK consumers trust a brand more when it organically ranks higher in their search results NEW YORK --...

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